Who we serve - Data Meadows

Industries

To Provide Data Solutions With Seamless Integrations and New Age Technologies

Retail Analytics

At Datameadows, we understand the importance of data in the retail industry. We help retailers use data to make better decisions about everything from product selection to marketing campaigns. We offer a wide range of data-driven retail services, including:

Customer Analytics:

We help retailers to understand purchase patterns of customers, Customer behavioural journeys, demographics studies, customer segmentation which can help retailers to customise their offerings

Product Analytics:

Market Basket Analysis to understand products that are likely to purchase together , Affinity based Product classifications, recommend products based on history to improve customer experience

Inventory management:

We help retailers optimise their inventory levels to ensure that they have the right products in stock at the right time

Reporting:

We help retailers understand their target market using research backed data , and identify new opportunities, build dashboards & reports

Brand Watch / Social Media Listening:

Understand the sentiment of the brands and continuously monitor to help retailers recommending right brand.

Advertising Analytics

Our advertising analytics focus is essential for any business that wants to reach a large audience.

Campaign Analytics:

Understand what happened to your campaigns using our structured reporting practice. We help Advertisers & Brands with providing birds eye view to most granular reporting in the form of dashboards , custom reports so as to understand how their campaign(s) performed and take informed decisions for future campaigns. Agencies can use the insights to correct and recommend measures to improve the effectiveness.

Website Analytics:

Measure and show the trends of your website visitors and track their engagements, including impressions, clicks, form submits, conversions, CTRs etc

Discrepancy Analysis:

Find and report discrepancies from your measurement & tracking systems in place (First party Vs Third Party) at an ad-group level or campaign level

Television Media Analytics

Television media is still a powerful way to reach a large audience. We help businesses with Intelligence that help them create and manage effective television advertising campaigns

Understand what the various Genres and channels are right for your target audience.
Data Driven insights on Audiences & their demographic information
Statistically validated & estimate the number of viewerships of your ad during a particular time period (Prime Time / Non-Prime time)
Research backed information on what kind of programs are most viewed by your audience

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